News

To everyone who participated in Voltage: Fashion Amplified 2008, THANK YOU! This year's show was a great success and it could not have happened without you.

Stay stylish and watch for updates on Voltage 2009....

Take a look at some of the press Voltage: Fashion Amplified 2008 has received...

Vita.MN - Voltage: Year 4

StarTribune - Scene Starter

StarTribune.com - High Energy Goes Into Creating Voltage

WCCO Radio - Interview with David De Young

HowWasTheShow.com - Voltage: Fashion Amplified Interview and Podcast

Voltage: Fashion Amplified announces this year’s Voltage Fashion Weekend which will take place April 18-20, 2008. Voltage Fashion Weekend is a three day event that features trunk shows, workshops, fashion performances, happy hours and much more.

“As Voltage grows and evolves, so does Voltage Fashion Weekend. I am excited about the full series this year, as we have many new events. From a Portfolio Seminar, to designer open studios, to the spring collection runway show by Voltage alum, ra'mon-lawrence; our fashion community is becoming more established every year,” stated Anna Lee, Producer of Voltage Fashion Amplified.

Fashion Weekend seeks to support Voltage designers by facilitating a collection of independently planned events to showcase their talents and hard work. Following the
excitement of the Voltage Fashion Amplified show on First Avenue, Fashion Weekend refocuses the spotlight on the greater fashion community here in the Twin Cities. The collection of events gives local, independent designers and boutiques a chance to shine and be seen in the world of fashion. To find the complete line-up of events visit, www.voltagefashionamplified.com/news.

Voltage: Fashion Amplified will take place on April 16, 2008 at First Avenue in Minneapolis. Voltage: Fashion Amplified is the Midwest's premier rock and fashion show. Through its annual events, Voltage seeks to foster collaboration, engender community and unite music and fashion while providing a national forum for local talent.

THURSDAY APRIL 17TH

Martini Social
@ Clubhouse Jager
923 Washington Ave. N
Warehouse District
5-8pm / 21+ / Free

Join the ladies of mplsart.com, HYPE promotion, and l'etoile magazine as they host a pre-Fashion Weekend Martini Social at Clubhouse Jager! Find out what's going on over the weekend, learn about our current projects and tell us about yours while sipping martinis! Enter your business card into a drawing for fabulous prizes, including tickets to fashion weekend events, custom fashion pieces, a gift certificate to Cliche, and more!

Fashion Weekend Kick-Off Party
@ Clubhouse Jager
923 Washington Ave. N
Warehouse District
10pm-2am / 21+ / Free

Kick off Fashion Weekend with style tonight at the Clubhouse! Featuring the danceable goodness of Millions Billions and DJ Bach, awesome drink specials, pretty people, and all the Fashion Weekend information you need to make your weekend sparkle! Hosted by YouWorkForThem, HYPE, mplsart.com, and l'etoile magazine.

Friday, April 18

George Moskal Trunk Show At Design Collective
7:00 pm
More info: email@georgemoskal.com

Cliche Open House Reception
7:00-9:00 pm
Come and check out hip and edgy styles from local and national designers at this fashion forward Minneapolis boutique.

Russell Bourienne Collection Showcase
4:00pm– 8:00 pm @ 711 W Lake St, Studio 510
Russell Bourienne showcases his current collection with a wine and cheese reception.

MC/VL, Dance Band, Mood Swings and more
10:00pm, 21+ event; $5.00 Cover
Rock out with some of the most fashionable bands in town at this Fashion Weekend Band Bash! More bands to be announced.
Stasiu's Place
2500 University Ave NE
Minneapolis, MN

Saturday, April 19

Kristina Bell & Lucky Lotus Open House & Trunk Show with Guest Anouk Clothing
12:00-5:00 pm @ Design Collective
Join designer Kristina Bell and her Voltage accessories designer Lucky Lotus for an afternoon trunk show alongside Design Collective favorite Anouk Clothing. Kristina will showcase her Standard Issue runway collection and a sampling of her unique appliqued t- shirts. Lora Johnson, designer of Lucky Lotus jewelry and current Design Collective artist, will have a variety of new pieces to choose from. Design Collection favorite Anouk Clothing, by Marisa Grey, will also introduce some of her new spring pieces. There will be great music, cupcakes, champagne and live mannequins.

Ruby3 Fashion Ride
1:00-4:00 pm @ various locations: begin at 27th and Lyndale, end at Red Stag Supper
Club
Celebrate Earth Day and Fashion Weekend at the same time! Dress in your finest and pimp your bike to join this stylish bike ride through Minneapolis. Meet in the ROBOTlove parking lot (27th and Lyndale) and help us launch the limited edition Ruby3 Cycling Line- Clothes for ladies who bike in skirts. Ride culminates at the MNfashion Networking Party at the Red Stag.
More info: annalee@ruby3.com

Russell Bourienne Collection Showcase
10:00 am – 5:00 pm @ 711 W Lake St, Studio 510

SisBro and Swank Dollar Open Studio
1:00-4:00 pm @ 501 Cedar Ave. S. (second level of Nomad World Pub)
Come peruse, purchase or order the latest collections from Erin Smith and Annie Larson.
More info: Sisbrostudio@gmail.com; swankdollar.blogspot.com or
swankdollar@gmail.com

Ivan Idland and Max Lohrbach Antique Gown Viewing
12:00-6:00 pm @ 2400 Lyndale Ave. S. #4
Indulge in a special viewing and handling of a large collection of authentic antique gowns from the 1920's and 1930's. Wine, cocktails, and light refreshments will be served.
More info: iidland@yahoo.com


MNfashion FLASH Seminar: Creating a Professional Portfolio with Kat Dalager
2:00-4:00 pm @ Minnesota Center for Photography (165 13th Avenue NE
Minneapolis, MN 55413)
www.mncp.org
Note: class Limit: 50. Pre-registration preferred. Fee: $25 for MCP members and non-
members.
To sign up call 612.824.5500 during business hours: M - F, 9:30 a.m. - 5:00 p.m. Payment by Visa, MasterCard, check, or cash is required to reserve your spot. Please read MCP's Registration for Classes, Cancellations and Refunds, and Class Fees sections before registering

Experience is the best teacher, and here is your chance to learn from someone who has an extensive background in the business of photography. See what sets images apart from the average Joe as you view portfolios from some of the best fashion photographers in the world. Participants will also learn tips to help craft a strong portfolio that can compete in the global market. This seminar is for photographers, designers, and stylists who want to learn more about creating a successful professional fashion portfolio.

Kat Dalager’s diverse background as an art student, artist rep, photo studio manager, and art producer give her a 360-degree perspective of the photography world. She has worked for agencies and clients, including Campbell Mithun, Carmichael Lynch, The Martin Agency, Target, and Best Buy. As a consultant and advisor, Dalager has given presentations and workshops all over the country to professional and student photographers and designers. She is on the Board of Directors of the Minnesota Advertising Federation, the Minnesota Center for Photography and MNfashion. Clients have included St. Ives, Nexxus, TREsemme, Vanity Fair Lingerie, Wrangler, Harley- Davidson, Saab, Finlandia Vodka and Seiko. Dalager believes that sharing her experiences with others will help keep our industry strong.

MNFashion Networking Party
3:30-5:30 pm Red Stag Supper Club
Whether you spent the day shopping at local boutiques, taking the Portfolio Seminar, or biking in the Fashion Ride join us for happy hour specials at the Red Stag and meet others involved in the local fashion industry.

Hairstyles by Voltage Hair Dresser Jesse Pool
6:00-8:00 pm @ Cliche
Come get coiffed by Jesse at no charge; tip only please. Requires appointment; please call 612-870-0420 to schedule.

Eluded Love: Spring 2008 Collection for ra'mon-lawrence
Doors at 7:00 pm, show at 8:00 pm @ SooVac Gallery, 2640 Lyndale Ave S, Minneapolis, MN 55408. www.soovac.org
Presale tickets $15, Limited VIP seating $25, At Door $25. Open Bar.
After party, Nami at 10 pm. 251 First Ave N #100, Minneapolis, MN 55401,
612.333.1999

Connoisseur
The Suburban World Theatre
3022 Hennepin Ave.
Minneapolis
9pm-1am / 21+ / $10

Pre-sale tickets (cash only) available ROBOTlove & Cliché

YouWorkForThem and HYPE. present Connoisseur, a multi-media art event at the beautiful Suburban World Theatre in Uptown. Featuring the best of the best in music, visuals, fashion and performance, attendees will enjoy a hip and stylish atmosphere set to the ornate backdrop of the historic theatre.

Fashion Performance by Hyperlush
A fashion meets art collaboration between artists Eric Carlson, Aaron Anderson and Crystal Quinn, Hyperlush first garnered attention with their avant-garde grand finale to last year's Voltage:Fashion Amplified. Along with a well-received line of clothing and accessories, Carlson, Anderson and Quinn have continued to create work in a number of mediums that also reach into installation and performance art.

YouWorkForThem Video Premiere
This award-winning group of artists produce some of the most groundbreaking design work available today. With a number of surreal and innovative motion graphics videos already staple in the collections of design fans all over the world, YouWorkForThem will premiere their latest work tonight on the screen of the Suburban World Theatre.

Alphasuede visuals
Alphasuede is a video art and graphics collaboration between local artists Clement Shimizu, Stephen Stephens, and Kate Iverson. The Alphasuede team has created work for many of the hottest parties and galleries using innovative graphic and projection techniques matched with visionary art direction. Tonight's visuals will include material produced by Alphasuede in artistic collaboration with l'etoile agency, mplsart.com, mnartists.org, and MNFashion.

Special Guest DJ Asphalt Haynes
Asphalt Haynes aka Jason Douglas hails from the lush lands of San Francisco as one of America's authority on dance music, new and old. Jason has the largest independent online dance record shop, vinyldj.com. He will be playing some of the richest tracks that money can't buy.

Plus DJ Sets by Mike the 2600 King, Michael Cina, Benny Lojack, and Karl Frankowski

Connoisseur is sponsored by YouWorkForThem, HYPE, mnartists.org, mplsart.com, Mnfashion, Burlesque, and the Suburban World Theatre.

About YouWorkForThem
YouWorkForThem is an award-winning group of artists that produce some of the most groundbreaking design work available today. Their website, youworkforthem.com, not only showcases products such as typeface, stock design, art prints, and t-shirts produced exclusively by the group themselves, but also offers an impressive selection of books, magazines, videos and more featuring the best in contemporary design from around the world.

About HYPE.
HYPE offers promotional services for up and coming musicians and artists such as professional photography, media relations, self-promotion workshops and more. The HYPE staff has years of arts marketing under their belts, working as promoters, photographers, writers, designers, and general party starters in the Twin Cities and beyond. As artists themselves, HYPE strives to maintain the artistic integrity and aesthetic of each client, ensuring satisfaction and keeping true to personality and art form.

Sunday, April 20

Katherine Gerdes Trunk Show
1:00 pm @ 1004 Marquette Ave. (across from the Hilton and around the corner from Hell's Kitchen)
Open studio, trunk show and brunch for Katherine Gerdes. Her collection will also be available at Design Collective following Voltage.

MNfashion Workshop- Fashion Illustration with Star Rial
1:00-3:00 pm & 3:00-5:00 pm @ Textile Center of Minnesota
$30, space is limited to 20 students
This 4-hour workshop serves as an introduction and foundation to fashion illustration and professional presentation. As a designer it is important to have the proper skills in order for your concept to become a product. We will discuss everything from inspiration, color palette, fabric, proper fashion proportions, media, personal style and professional execution. You will be given handouts, shown examples, participate in exercises, and practice developing basic skills based on learned material. This workshop will give you the knowledge and ability to continually grow your skills as you desire.

Instructor: Star Rial
After graduating with a BA in Fashion Design and Merchandising Star moved to Nashville to pursue a hands on career in wardrobe design and styling. During those years in Nashville, she has worked for such clients: Ashley Judd, Faith Hill, Sheryl Crow, Gretchen Wilson, Big N Rich, Niki Taylor, LeAnn Rimes, Lee Ann Womack, and Martina McBride, among many others. As well as, CD packages, photo shoots, and music videos her work has been published in the following magazines: Self, Tango, INStyle and CosmoGirl. In addition to wardrobe styling Star also taught many fashion courses at a Design College located just south of Nashville. Star now works for Target Headquarters as a Textile Designer for girls apparel.
To register: http://fashionillustration.eventbrite.com
Payment will be required to secure your placement in the class. This class is available for
ages 16 and above.

Private Cliche Salon
11:00 am – 1:00 pm @ Cliche
Twelve customers by appointment only will be able to view and shop local design in an exclusive setting, with ability to do private ordering. A mini fashion show will also be staged. Call Cliche at 612-870-0420 to reserve seat.

Russell Bourienne Collection Showcase
12:00 pm – 5:00 pm @ 711 W Lake St, Studio 510

CD Release and Listening Party at Club Jaeger

MINNEAPOLIS, March 20, 2008 – Voltage: Fashion Amplified 2008 will celebrate the official release of the Voltage 2008 Compilation CD at Transmission by Jake Rudh. It will take place at Club Jaeger in downtown Minneapolis. The party will include CD and ticket giveaways for the Voltage: Fashion Amplified show in April. The CD listening party will be April 9, 2008 from 10:00pm – 2:00am.

The Voltage: Fashion Amplified 2008 compilation CD features six bands and was produced with the support of Copy Cats Media and Rare Form Mastering. The CD includes searing tracks from White Light Riot, face-melting rock from Birthday Suits and The Haves Have It, danceable grooves from electro freaks Zibra Zibra, Hip Hop heroes MC/VL, and dreamy pop from Bella Koshka. Several of the tracks on this year’s disc are exclusive to the Voltage CD.

“Each year the disc seems to rock harder and harder as if we’re pushing some kind of proverbial envelope. The Voltage discs may be a minute cross section of the scene from year to year, but you can still see a reflection of the broad scope of Twin Cities bands in these discs, and they’re a testament to the fact that the quality of what we have to choose from is so outstanding.” stated David de Young, CD Coordinator for Voltage: Fashion Amplified 2008.

The CD can also be purchased for ten dollars starting April 9, 2008 at select Twin Cities music retailers including; Electric Fetus, Roadrunner Records, Treehouse Records and at Voltage: Fashion Amplified 2008 show on April 16. Proceeds from the CD benefit Springboard for the Arts, Emergency Relief Fund.

Voltage: Fashion Amplified will take place on April 16, 2008 at First Avenue in Minneapolis. Voltage: Fashion Amplified is the Midwest's premier rock and fashion show. Through its annual events, Voltage seeks to foster collaboration, engender community and unite music and fashion while providing a national forum for local talent.

Attitude City will be spinning between runway sets at Voltage: Fashion Amplified 2008.

The Attitude City duo consists of party rockers Jeff Dubois & Karl Frankowski, who have been throwing red-hot parties around the Twin Cities and beyond for over three years. They have also been involved with the underground fashion community, providing soundtracks for Voltage, Still In Style, Eclecticoiffeur, Twin Cities Fashion Weekend, and Elite Model Management.

With a keen musical edge honed by years of fanatical crate diving, Attitude City's vinyl-only DJ effort cuts through the tenuous trends and genre-humping of the modern club scene. For them, it's as simple as introducing the sexy and rare audio gems of bygone eras to handsome contemporary jams, getting them good and drunk, and letting them knock boots in your ears.

Attitude City: Your booty's best friend

Voltage: Fashion Amplified is excited to release details of its day party to be held at the 2008 South by Southwest film, interactive and music festival. The party starts at 10am on Thursday, March 13th and will be held at Room 710, 710 Red River Street, Austin, Texas. A free Mexican breakfast and a $3 bloody mary bar will be available. Musical performances from Voltage: Fashion Amplified bands, past and present, will include: Birthday Suits, MC/VL, White Light Riot, Melismatics, Ouija Radio and The Alarmists. There is no cover charge.

“I am excited to see all of the Voltage bands perform at a national festival the size of SXSW, I think this will be an excellent opportunity for their future as musicians,” stated Charles Gehr, Band Coordinator for Voltage: Fashion Amplified. The Voltage: Fashion Amplified sponsored party is uncharted territory. The party is designed for Minneapolitans and festivalgoers alike, to help kick off the South by Southwest music festival. South by Southwest hosts hundreds of bands from around the world and runs March 7- 16th.

Event Details are as follows:

When: 10am Thursday, March 13th, 2008


Where: Room 710, 710 Red River Street, Austin, Texas

Food/Drink/Music: A free Mexican breakfast and a $3 bloody mary bar will be available. Musical performances from Voltage: Fashion Amplified bands, past and preset, will include: Birthday Suits, MC/VL, White Light Riot, Melismatics, Ouija Radio and The Alarmists.

Price: There is no cover charge.

Voltage: Fashion Amplified Tickets are available for purchase now! Tickets are $17 in advance and are available at Ticket Master or the First Ave box office.

Don't wait, get yours now!

Voltage Fashion Amplified would like to invite Twin Cities area models to a make up open call. We are looking for both female and male models with runway experience who are at least 18 years of age and 5'7" or taller. Models that are selected to be a part of the show will be in 2008's Voltage Fashion Amplified runway and rock show at First Avenue on April 16th. Other time commitments will include fittings with a local designer (scheduled by the designer), and a dress rehearsal on April 13th. Models who fit these requirements and are available should email voltage.models@gmail.com to RSVP for the open call.

Open Call:
When: Sunday, February 10th, 2008
Time: 12pm to 3pm
Where: Vision Management Group, Inc.
111 Washington Ave N. STE 200
Downtown Minneapolis

To attend the open call, please arrive in a fitted shirt, skinny jeans and heels. We will be taking measurements over your clothes as well as a snap shot. Please bring a current photo (body shot, or head shot) that we may keep.

Because this show benefits non-profit organizations MNfashion (www.mnfashion.org) and Springboard for the Arts', your participation would be considered a donation of your time and talent. Please visit the website at www.voltagefashionamplified.com for information about the show.

*****MEDIA ALERT*****


WHO:
Voltage: Fashion Amplified is the Midwest's premier rock and fashion show. Through its annual events, Voltage seeks to foster collaboration, engender community and unite music and fashion while providing a national forum for local talent.

WHAT:
Voltage: Fashion Amplified will have a preview segment at the 10,000 Arts Party hosted by MN Artisits and the Rake magazine. The preview segment showcases one complete look from each Voltage Fashion Amplified 2008 runway designer showcased in an on-stage photo shoot.

WHEN:
The preview event is on Thursday February 7, 2008.
6:00-7:30 pm: VIP, behind the scenes look.
7:30-10:00 pm: Open to the public, models mingle with crowd.
9:00-9:30 pm: MC/VL, perform.

WHERE:
Northrop Auditorium
84 Church St. S.E.
Minneapolis, MN 55455

CONTACT:
Philip Kelley, Publicity Director
press@voltagefashionamplified.com

MORE INFORMATION:
http://www.rakemag.com/promotions/10-000-arts-party-0

Voltage Fashion Amplified invites Twin Cities area models for an open call. We are looking for both female and male models with runway experience who are at least 18 years of age and 5’7” or taller. Models that are selected to be a part of the show will be in 2008's Voltage Fashion Amplified runway and rock show at First Avenue on April 16th. Other time commitments will include fittings with a local designer (scheduled by the designer), and a dress rehearsal on April 13th. Models who fit these requirements and are available should email voltage.models@gmail.com to RSVP for the open call.

Open Call:
When: Saturday, January 26th, 2008
Time: 12pm to 3pm
Where: Vision Management Group, Inc.
111 Washington Ave N. STE 200
Downtown Minneapolis

To attend the open call, please arrive in a fitted shirt, skinny jeans and heels. We will be taking measurements over your clothes as well as a snap shot. Please bring a current photo (body shot, or head shot) that we may keep.

Because this show benefits non-profit organizations MNfashion (www.mnfashion.org) and Springboard for the Arts', your participation would be considered a donation of your time and talent. Please visit the website at www.voltagefashionamplified.com for information about the show.

Applications for 2008's Band Designers are now available.

vfa_BANDstylist_application_08.pdf

Applications are due November 16th!

We are very excited to announce the following Runway Designers and Bands participating in Voltage: Fashion Amplified 2008!

2008 Runway Designers:

Amanda Christine by Amanda Natzel
Belle by Brianne Jones
Calpurnia Peach by Ashley Wokasch and Luci Kandler
George Moskal
Laura Fulk
Katherine Gerdes
Max Lohrbach
Pomije by Jenny Olson
Red Shoe Clothing by Kerry Riley
Russell Bourrienne by Russell Sheets
Swank Dollar by Annie Larson
Standard Issue Collection by Kristina Bell

2008 Bands:

The Haves Have It
Zibra Zibra
Bella Koshka
MC/VL
White Light Riot
Birthday Suits

Voltage: Fashion Amplified will once again be held at First Ave. in downtown Minneapolis. This spring's show is scheduled for April, 16th 2008.

• Amanda Christine by Amanda Natzel
• Belle by Brianne Jones
• Calpurnia Peach by Ashley Wokasch and Luci Kandler
• George Moskal
• Laura Fulk
• Katherine Gerdes
• Max Lohrbach
• Pomije by Jenny Olson
• Red Shoe Clothing by Kerry Riley
• Russell Bourrienne by Russell Sheets
• Swank Dollar by Annie Larson
• Standard Issue Collection by Kristina Bell
  

2008 Bands:

• The Haves Have It
• Zibra Zibra
• Bella Koshka
• MC/VL
• White Light Riot
• Birthday Suits

Voltage: Fashion Amplified will once again be held at First Ave. in downtown Minneapolis. This spring's show is scheduled for April, 16th 2008.

Applications for Voltage: Fashion Amplified 2008 are now available at http://www.mnfashion.org/.

Applications are due by October 19th!

If you have questions please contact info@voltagefashionamplified.com

Anna Lee and Voltage: Fashion Amplified would like to thank everyone who participated in 2007's show. It was our most successful show to date and could not have happened without the support of the public! This year's show drew 1,827 people to First Ave, not to mention the 200 or so people involved with the execution of the event.

To everyone who came to see the show, and to all that lend there support to the local music and fashion scene...

THANK YOU!

Voltage: Fashion Weekend
April 13th to 15th

Participating Locations:

• Cliche 2403 Lyndale Avenue S., Minneapolis, MN 55405 P: 612.870.0420
  Monday to Saturday: 11am to 7pm, Sunday: 1pm to 6pm
  Featured Designers: Annie Larson, Kjurek Couture, Laura Fulk, Peloria, Red Shoe Clothing Co., and Reinvintaged!.
  

• Design Collective 1311 26th Street W., Minneapolis, MN 55405 P: 612.377.1000
  Monday to Saturday: 11am to 7pm, Sunday 12pm to 6pm
  Featured Designers: Anne Selden, George Moskal, Katherine Gerdes, Labrador, Meghan Brace, and Ra'mon-Lawrence.
  

• ROBOTlove 2648 Lyndale Ave S., Minneapolis, MN 55408 P: 612.871.9393
  Tuesday to Saturday: 11am to 7pm, Sunday: 12pm to 6pm
  Featured Designer: HyperLush.
  

Fashion Weekend Event Schedule:

Friday, April 13th

• ROBOTlove: 12 to 5pm
  HyperLush retail line launch and art gallery exhibit next door at the Toomer Gallery.
  

• Cliche Open House; 5-7pm
  Live window models, and style consultation available from hair stylist Jesse Pool.
  

• L'Etoile Magazine Spring/Summer Issue Launch Party: 8pm to 1am
  Suburban World Theatre, 3022 Hennepin Ave S. Minneapolis, MN 55408
  Celebrate the launch of L'Etoile's spring/summer edition.
  

Saturday, April 14th

• ROBOTlove: 12 to 5pm
  Continuation of Friday's event at ROBOTlove and The Toomer Gallery.
  

• Meet and Greet With Katherine Gerdes of Project Runway: 1 to 3pm
  Tea Garden, 2601 Hennepin Ave S. Minneapolis, MN 55408
  Meet Katherine Gerdes and see her line next door at Design Collective.
  

• Cliche Open House; 7 to 10pm
  Live window models, open house with designers, stylists, wine and food.
  

Sunday, April 15th

• HYPERLUSH Artist Signing: 1 to 3pm
  Artists and creators of Hyper Lush at The Toomer Gallery.
  

• Cliche Open House; 1 to 6pm
  Open house featuring live window models and local designers.
  

Voltage 2007 is fast approaching, scheduled for April 11th at First Avenue.

Start the party a week early by helping us celebrate the release of the 2007 Voltage Compilation CD at Clubhouse Jaeger on Wednesday night April 4th. There's much fun to be had. Great music, great people, and great drinks ($2 PBR's.)

Jake Rudh (host of Transmission every Wednesday night at Clubhouse Jager) will be spinning the CD and offering up some great prizes including copies of the disc and your chance to attend Voltage 2007 w/ a guest for free!

Here are the details...

When: Wednesday, April 4th @ 9pm
Where: Clubhouse Jaeger (923 Washington Ave N.)

It's sure to be a good time. Bring your friends!

Date: March 26th, 2007
From: VOLTAGE: Fashion Amplified

Contact:
press@voltagefashionamplified.com
www.voltagefashionamplified.com

FOR IMMEDIATE RELEASE

Voltage Fashion Weekend Details

Minneapolis, MN, March 2007 - You saw the fashions, you heard the music, and you experienced the show. Now is your opportunity to support the designers and businesses that helped make 2007's Voltage: Fashion Amplified into the event of the season.

In our continuing mission to support and elevate the local fashion scene we would like to invite you to participate in Voltage: Fashion Weekend, an opportunity for our runway designers to show and sell their work to the fashionable Twin Cities' populous.

Fashion weekend seeks to provide our designers with a platform of local fashion boutiques to make their hard work pay off, literally. Events this year will take place at Cliche, ROBOTlove, and Design Collective. Local boutiques selling couture from local, national, and global design labels.

Participating Locations:

Cliche 2403 Lyndale Avenue S., Minneapolis, MN 55405 P: 612.870.0420
Monday - Saturday: 11am - 7pm, Sunday: 1pm - 6pm
Featured Voltage Designers: Annie Larson, Kjurek Couture, Laura Fulk, Peloria, Red Shoe Clothing Co., and Reinvintaged!.

Design Collective 1311 26th Street W., Minneapolis, MN 55405 P: 612.377.1000
Monday - Saturday: 11am - 7pm, Sunday 12pm - 6pm
Featured Voltage Designers: Anne Selden, George Moskal, Katherine Gerdes, Labrador, Meghan Brace, and Ra'mon-Lawrence.

ROBOTlove 2648 Lyndale Ave S., Minneapolis, MN 55408 P: 612.871.9393
Mondays: Closed, Tuesday - Saturday: 11am - 7pm, Sunday: 12pm - 6pm
Featured Voltage Designer: HyperLush.

Fashion Weekend Event Schedule:
Friday, April 13th

ROBOTlove: 12-5pm
HyperLush will launch its retail line of men's and women's clothing, limited edition graphic t-shirts, dresses, handkerchiefs, and other paraphernalia at ROBOTlove. Also that weekend, in conjunction with the launch of the retail line, Hyper Lush will be exhibiting artwork, process drawings, artifacts, test prints, and animations at The Toomer Gallery: 2640 Lyndale Avenue South, located within the Soo Visual Arts Center (next door to ROBOTlove). The Toomer Gallery's special weekend exhibition of Hyper Lush will run Friday/Saturday/Sunday from 12-5pm each day.

Cliche Open House; 5-7pm
Live window models featuring local Voltage designers. Local hair stylist Jesse Pool will be available for appointments within the store to style you up for the evening.

L'Etoile Magazine Spring/Summer Issue Launch Party: 8pm-1am
Suburban World Theatre, 3022 Hennepin Ave S. Minneapolis, MN 55408
A fashionable party to celebrate the launch of local fashion magazine L'Etoile's spring/summer edition. Expect Dj's, Dancing, special giveaways and much more!

Saturday, April 14th

ROBOTlove: 12-5pm
Continuation of Friday's event at ROBOTlove and The Toomer Gallery.

Meet and Greet With Katherine Gerdes of Project Runway: 1-3pm
Tea Garden, 2601 Hennepin Ave S. Minneapolis, MN 55408
Meet Minneapolis's nicest fashion designer and check out her collection next door at Design Collective. Light appetizers will be provided.

Cliche Open House; 7-10pm
Live window models all day. Open house featuring designers, stylists, wine and food.

Sunday, April 15th

HYPERLUSH Artist Signing: 1-3pm
Continuation of Friday's event at ROBOTlove and The Toomer Gallery. Additionally, the artists and creators of HyperLush will be appearing at The Toomer Gallery.

Cliche Open House; 1-6pm
Open house featuring live window models and local designers.



###

Voltage: Fashion Amplified 2007, Wednesday, April 11th @ 8pm. Held @ First Ave. Main room.
Voltage: Fashion Amplified is the Midwest's premier rock and fashion show. Through its annual events, Voltage seeks to foster collaboration, engender community and unite music and fashion while providing a national forum for local talent. Contact press@voltagefashionamplified.com for more info.

Date: March 21st, 2007
From: VOLTAGE: Fashion Amplified

Contact: press@voltagefashionamplified.com
www.voltagefashionamplified.com

FOR IMMEDIATE RELEASE

Voltage: Fashion Amplified Announces the Release of the 2007 Compilation CD and Transmission Listening Party

Minneapolis, MN, March 2007 – Voltage: Fashion Amplified is excited to announce the release of the 2007 Voltage Compilation CD. Voltage has brought together one of the most diverse group of musical acts yet for this year's show, and some of their best songs are captured on this compilation. The CD will celebrate its official release at Transmission by Jake Rudh at Club Jaeger in downtown Minneapolis on Wednesday, April 4th.

The 11-song compilation produced with the support of Noiseland Industries and Rare Form Mastering includes Dance Band's booty movin' grooves, Black Blondie's sounds of soul filled trip hop jazz, and the powerhouse indie rock sound of The Plastic Constellations. And that's only three of the six bands featured.

David De Young, who coordinated the CD this year had this to say: "The 2007 Voltage compilation is the third I've worked on, and even more than the previous discs, this one really kicks you in the pants. Not only does it rock harder, it also excels in diversity by including fun vocal-based sing-along's from the God Damn Doo Wop Band, a killer yet-to-be-released track from The Mood Swings, and some of my favorite songs from the Alarmists' first EP."

The CD can be purchased for ($10) at select Twin Cities independent music stores such as Roadrunner Records, Electric Fetus and Treehouse Records, or at Voltage on April 11th at First Avenue. Proceeds go to benefit Springboard for the Arts "Artist's Access To Healthcare Program."

The 2007 Voltage Compilation CD Track listing:

1. The Alarmists - "She Will Love Again (Hey Kid)"
2. The Plastic Constellations - "Phoenix and the Faultline"
3. The Mood Swings - "Finest Line"
4. Dance Band - "Pedal Power"
5. God Damn Doo Wop Band - "Talk Too Much"
6. The Alarmists - "New Romans"
7. The Plastic Constellations - "We Came To Play"
8. The Mood Swings - "Simple Things"
9. Dance Band - "Best Dance Alliance (featuring Best Friends Forever)"
10. God Damn Doo Wop Band - "Rooftops of Bangor"
11. Black Blondie - "Knife Fights and Xmas Lights"

###

Tickets for Voltage: Fashion Amplified 2007 are now on sale.

$12 in advance, $15 at the door.

Buy from TicketMaster.

Buy from a First Avenue Ticket Outlet. (You will avoid TicketMaster charges this way, but you may need to use cash.)

Keep in mind that Voltage is expected to sell out BEFORE the doors open on April 11th, so please do not delay and purchase your tickets as soon as possible to ensure your admission to this year's event.

Voltage Fashion Amplified invites Twin Cites area models for an open call. We are looking for female models with runway experience between the ages of 18 and 25 who are 5'7" or taller, dress size 0 to 6. Please send the following information to voltage.models@gmail.com by February 1st for consideration.

• Name, telephone and email contact info
• 2 pictures - one headshot, and one full body shot
• your measurement information, including height/weight, size, bust/waist/hip measurements
• who (if anyone) directed you to this posting
• if you are currently represented by any agency (which is not required)

If selected, you will be invited to a walk thru the weekend if February 3-4. Models selected from the walkthrough will be invited to be part of 2007's Voltage Fashion Amplified runway and rock show at First Avenue. Time commitments include fittings with a local designer (scheduled by designer), a dress rehearsal on April 8th, and the show on April 11th.

Because this show benefits MNfashion (www.mnfashion.org) and Springboard for the Arts' "Artist's Access to Healthcare" program www.springboardforthearts.org), your participation would be considered a donation of your time and talent. Please visit our website at www.voltagefashionamplified.com for information about our show.

FOR IMMEDIATE RELEASE

The Twin Cities' Premier Fashion and Music Event is Back, Voltage: Fashion Amplified 2007

Minneapolis, MN, January 2007 - Anna Lee, MNfashion and the Voltage Committee are excited to announce Voltage: Fashion Amplified 2007 and to release the names of the show's bands and runway designers. The third incarnation of Voltage has been scheduled for Wednesday, April 11th, 2007 at Minnesota’s premier music venue, First Avenue.

This year's runway designers:
Annie Larson, Anne Selden, George Moskal, Hyper Lush, Katherine Gerdes, Kjurek Couture, Labrador, Laura Fulk, Meghan Brace, Peloria, Ra'mon-Lawrence, and Red Shoe Clothing.

This year's band stylists:
Elizabeth Chesney & Mackenzie Labine, Greta Herman, Jahna Peloquin, Jenny O, Michelle Henry, and Reinvintaged!.

This year's bands:
The Plastic Constellations, The Alarmists, The God Damn Doo Wop Band, Black Blondie, The Mood Swings, and Dance Band.

Voltage is expanding its base of influence and its ability to serve the local music and fashion communities. Proceeds from the show will benefit Springboard for the Arts and its "Artist's Access to Healthcare" program.

The past success of Voltage has paved the way for an emerging non-profit, MNfashion. This organization is aimed at being a resource for our fashion community by providing professional development and resources so designers can establish a sustainable livelihood.

Inquires about Voltage should contact press@voltagefashionamplified.com. More information on Voltage related developments are available at www.voltagefashionamplified.com.

As you can probably see, Voltage has begun gearing up for their third show in 2007.

Check out the brand new 2007 site here.

Stay tuned to this page for news about Voltage: Fashion Amplified 2007.

For Immediate Release
February 3rd, 2006

Contact: Anna Lee -- annalee@ruby3.com

Anna Lee of Voltage: Fashion Amplified has the following announcement:

There will be no Voltage: Fashion Amplified in 2006.

A note from Ms. Lee.

On behalf of the Voltage: Fashion Amplified committee, I would like to thank everyone who has been involved in Voltage these past two years. I would like to thank those who have contributed time and resources to putting on these shows, and thank the sponsors and organizations who demonstrated their commitment to the community, especially, but not limited to First Avenue, Youth in Music, Noiseland Industries, Vision Models, Olive and Moxie. It's been inspiring to create an event like this and to watch it evolve.

Recently, I have come to the difficult decision not to produce a show in 2006.

In many ways, Voltage has become larger than the sum of its parts. It brings together so many elements of the local scene and so many talented people. Many outside the committee do not realize it takes six months to plan and just as long to recover. Putting on this show requires tremendous time commitments from those involved. I have built friendships and working relationships with the committee and have been inspired by them.

This is a thriving time in Minnesota fashion and music. It is our hope that with Voltage on the back burner for one year, other events will bubble up to take center stage this spring. Then Voltage will be back in 2007 with renewed energy and focus. Later this year look for announcements about Voltage '07.

Thank you.
Anna Lee

###

An important announcement is coming soon.

Voltage: Fashion Amplified Fashion Crawl - Saturday, June 4th, 2005 11AM to 5PM

The Voltage Fashion Crawl features a sampling of designers who participated in Voltage 05 May 25th at First Avenue. For more information on Voltage, visit www.voltagefashionamplified.com

See the full Voltage Fashion Crawl itinerary here.

After the fashion crawl, have some dinner and meet us over at the HowWasTheShow Anniversary Party to help celebrate Voltage publicist and HowWasTheShow editor David de Young's birthday.

HowWasTheShow has posted a show review here.

Photos by Dan Schultz, like the one seen to the left here of the line waiting to get into Voltage 05, can be found here.

Steve Wolf of Otherside Images has posted a gallery of 430 Voltage 2005 photos here.

Zara Gonzalez has a great gallery of preparation photos taken before the show began. Watch the hair and makeup artists at work creating the glitz and glammer that was to hit the runway later. Go to www.windowphoto.net and click on the Voltage Fashion Show link for a flash presentation.

Tobin Brogunier has posted a gallery of photos at http://www.pictage.com. To view Tobin's photos you need to create a login for yourself, then search for Voltage. You can order prints and high res-versions of the photos directly from pictage and they will be sent to you.

Check out the EDQ blog for a short review, a movie, and more photos.

And here's a link to photos by Ana Voog. (Please note this link may not be work "firewall-friendly.)

Thank you to everyone, the sponsors, designers, bands, models, attendees, First Ave staffers, Voltage committee members and volunteers who worked overtime to make Voltage 2005 even more unbelievably fabulous than last year!

We sold out First Avenue on a drizzly Wednesday night!

Here's a link to the first batch of photos to be posted (stills Chuck Olson of Blogumentary culled video.) (I'm sure there will be many more to come.) Chuck also interviewed Anna Lee for an online television program (or daily vlog, if you will) called Rocketboom. We'll post that links as soon as it's up.

"No need for beer goggles; this is bound to be the prettiest crowd First Ave's seen in a while," says Diablo Cody in the City Pages A-Listing for Voltage 2005. Read the full article here.

"This will likely be the most exciting Wednesday night of 2005, so don't miss it," says mnspeak.com. More here. And here.

Read a wonderful article by Allison Kaplan in today's Pioneer Press here. And pick up a copy of the paper (remember it's only a quarter!) to see a beautifully done photo of the Voltage 2005 designer team.

And last but by no means least, see this article in today's Minnesota Daily.

We are honored that in support of Voltage, DJ Jake Rudh has decided to take a one night break from his regular Wednesday Transmission DJ nights at the Hexagon. We want to thank Jake again for hosting last Wednesday's awesome Voltage pre-party (see photo to the left by Dan Schultz) and say we're glad he'll have the night off to attend Voltage.

One last reminder to buy your tickets ahead of time. The show is expected to sell out, and we don't want anyone left outside in the rain.

Doors are at 7PM. Buy your tickets online here, or at First Avenue or any official First Avenue ticket outlets.

Read some fun facts about Voltage 05 here.

And if you haven't joined the Voltage community on MySpace yet, do that here.

We had so much fun on the radio yesterday, we're doing more today.

Tune in from 3:25 p.m. to 4 p.m. today (Monday) to FM 107 for the Lori and Julia show. Anna Lee and Kate Galloway will be talking about Voltage, now just 2 scarily short days away!

SUNDAY, MAY 25th!

Tune into Radio K from 1 to 2 PM on Sunday, May 22nd. David de Young, Kate Galloway and designer Elizabeth Chesney will be Karla Klaustermeier's guests on Music Lover's Club to talk about Voltage 2005! (Radio K is at 770 AM and 106.5 FM.)

Then at 10PM on Drive 105 (live broadcast) and on KQRS 92.5 FM at midnight (rebroadcast) listen to "Homegrown" as Mei Young and Dave Campbell have The Deaths as their musical guest. Anna Lee, along with David de Young and Kate Galloway will be on to chit chat about Voltage. And sorry, despite this report in the Star Tribune, Anna Lee will *not* be performing live on the air. (Drive 105 is 105.1, 105.3 and 105.7 FM.)

Thanks to everyone who came down to the Hexagon last night for the Voltage pre-party and helped make it the biggest Wednesday night the club had seen since the day before Thanksgiving!

Dan Schultz was on hand to shoot photos of the crowd and the rock star makeovers that were taking place on stage. Great music by DJ Jake Rudh and a never-ending slideshow of Voltage 2004 projected on the club wall truly made it a night to remember.

Rob Van Alstyne has a feature-length article (it's the cover story!) in Pulse Twin Cities this week about Voltage that includes an interview with Voltage producer Anna Lee and in depth looks at designers Rachel Carlson, Taissa Lada, Emily Johnson, Katy Gerdes and MacKenzie Labine in their own words and photos of their work.

You can find Pulse just about anywhere in the Twin Cities, or click here to read the article online.

Voltage is less than a week away, and the committee is burning the midnight oil to make sure the show goes off without a hitch. Remember to buy your tickets ahead of time if you can because they are already going fast, and the event is expected to be a total sellout.

Pick up a copy of the debut Spring 2005 issue of l'etoile magazine (that's French for "the star") and you'll find a terrific feature article on Voltage, as well as an article about designer Azure Marlowe, 2004 Voltage band Revolver Modele, and an article on fashion by Kristen Hasler.

l'etoile editor in chief Beth Hammarlund and her staff have assembled a beautiful and professional arts publication loaded with great photographs. Pick up a copy at Store Nico (2431 Lyndale Ave South) and other fine Minneapolis boutiques.

Steal the image to the left (right click, and "save as") and put it on your web page to help promote Voltage 2005!

Wednesday, May 18th has been set aside for a special Voltage pre-party at the Hexagon Bar.

On that night, Voltage invades DJ Jake Rudh's DJ night for a meet and greet with the Voltage committee, designers, and bands.

The free event will feature video and still photos from last year's show, ticket and Voltage 2005 CD compilation giveaways, rock star makeovers, and of course an abundance of great music by past and present Voltage bands.

The Hex is located at 2596 27th Ave South, close to Startdust Lanes just off Minnehaha. The event kicks off at nine PM and runs until midnight.

The Voltage: Fashion Amplified 2005 compilation CD is now available for purchase!


The Voltage 2005 Compilation CD

The CD includes released and unreleased tracks from The Soviettes, Olympic Hopefuls, The Violettes, Mike Gunther and his Restless Souls, Ouija Radio, The Deaths, The TV Sound and Melodious Owl.

The enhanced CD also includes a bonus feature: A video of Voltage 2004 highlights.

Ask for the CD at your favorite Twin Cities independent record store. If they do not have it in stock, they will be able to order it through Electric Fetus Onestop.

Brian Marx has written a fabulous article called "Sense of Sound" about Voltage in Industry Magazine with some great quotations from Anna Lee. (Industry is the petite glossy fashion/music/culture mag you may have seen around.) See the Industry website for their numerous Twin Cities distribution locations, and pick up a copy. They're free. (The April/May issue is pictured above, and the article starts on page 28.)

Pick up the May issue of Mpls St. Paul Magazine for an article on Voltage by Steve Marsh in the City Limits section. The article features comments by Voltage producer Anna Lee, a full-page photo of designer/TV Sound musician Steven Hutton, and photos of Voltage 2004 by Daniel Schultz of mordac.org.

Only 7 weeks and 4 days until Voltage 2005!

Whether it be newspapers, magazines, radio or TV, stay tuned to this page to know where to look for Voltage making the news in 2005. We have many appearances already scheduled.

If you want to help with publicity, or need more information on the show, please contact one of us on the contact page.

To keep even more in the loop, join the new Voltage community on MySpace.